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  • Blog Post: Opinion: Gaming the Store

    This opinion piece from Liquid Advertising media director Kevin Joyce first appeared in Game Informer issue 228. Joyce is a advertising expert whose company has handled dozens of video game clients on different platforms. Given the relative lack of exposure and limited marketing budgets to raise awareness... More
  • Blog Post: A Middle Class Struggle

    This article on the challenges that mid-sized, publicly owned companies like THQ face was originally featured in Game Informer issue 228. “Think about what we have coming in front of us. Homefront. The next Red Faction. The Warhammer 40K MMO. Saints Row 3. People can say what they want, but we’ve... More
  • Blog Post: Assassin's Creed III's Historical Secrets

    In a previous video , the team behind Assassin's Creed III discussed the perks of creating a game in a familiar setting. The history of the Revolutionary War is a topic taught in schools around the world, and Ubisoft Montreal is finally allowing players to experience it for themselves. While the... More
  • Blog Post: GI Editors Face Off In Pinball FX 2

    It's no secret that much of the Game Informer staff loves Pinball FX 2. Thanks to expertly designed gameplay and a notification system that encourages competition, the Pinball FX 2 leaderboards have sparked some long-running rivalries in the GI office. The newest issue of Game Informer has an exclusive... More
  • Blog Post: Overseeing The Production Of Assassin's Creed III

    Imagine trying to oversee the entire production of Assassin's Creed III. That includes not only the developer-filled fortress at Ubisoft Montreal, but four other studios spread across the globe as well. The breadth of the Assassin's Creed series has outgrown the production capabilities of a single... More
  • Blog Post: Missteps From The Fighting Genre

    In the latest issue of our magazine (#228), I wrote an article called “Building The Perfect Fighter” that was intended to highlight mechanics throughout the fighting genre that worked well. While I was writing it, I was reminded of gameplay elements in the past that wound up being a detriment... More
  • Blog Post: Building The Assassin's Creed Universe

    The massive Ubisoft studio in Montreal is not only the center for production on Assassin's Creed III, but also the directing hub for all books, novels, and films relating to Assassin's Creed. We gathered together the brand content manager for the series, the writer and the creative director for... More
  • Blog Post: Digital Issue 228 Is Live: Read About Assassin's Creed III Now

    Get the full story on Assassin's Creed III and much more in the latest digital edition of Game Informer Magazine. If you're already a subscriber, make sure you're signed in to gameinformer.com, hover over the "Magazine" tab in the upper right of the site, and click "Read Current... More
  • Blog Post: Question Of The Month Reader Responses: Issue #228

    A few months ago we asked readers what video game franchise they would permanently kill and why. The latest issue of Game Informer contains some of the series our readers nominated for early retirement, but here are some more that were called to the chopping block. Haters gonna hate. Call Denied: It... More
  • Blog Post: Meet The New Creative Director For Assassin's Creed III

    Assassin's Creed III introduces players to a new protagonist, a new setting, and pulling all the strings a new creative director working behind the scenes. Starting in Australia at a studio that specialized in licensed games for the Game Boy Advance, Alex Hutchinson worked his way through the ranks... More
  • Blog Post: Watch Us Play The Entirety Of Abobo's Big Adventure

    Abobo's Big Adventure has been touted as the "ultimate tribute to the NES," and it's completely free to play in-browser here . As longtime gamers who spent untold hours with the Nintendo Entertainment System, this caught the attention of Jeff Cork, Tim Turi, and myself. Its full version... More
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